Charmaine Yu's profile

Booky Illustration System

Charmaine Yu
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B O O K Y   I L L U S T R A T I O N   S Y S T E M
     
          While working as an in-house illustrator for Booky, a food and lifestyle discovery and discounts app based in the Philippines, I was able to initiate and develop their brand illustration system and brand color palette, a big step towards unifying their product illustrations and creating a stronger brand image.
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
brand illustration Character design design elements Illustration identity Illustration system
Illustrations featured in this project are by me and Sean Sonsona. Phone and laptop mockups are by Elizabeth Joyce Cheng.
Booky Illustration System
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Charmaine Yu's profile

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Charmaine Yu's profile
Vancouver, British Columbia, Canada

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Sean Michael Sonsona's profile

Booky Illustration System

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